Brandi Tribell promoted to senior vice president of Michigan Beer & Wine Wholesalers Association

March 6, 2024

Tribell’s promotion exemplifies women’s advancement within the beer and wine distribution industry

LANSING, Mich. – The Michigan Beer & Wine Wholesalers Association (MB&WWA) is celebrating the recent promotion of Brandi Tribell to senior vice president of MB&WWA and MBWWA Services, Inc., as International Women's Day approaches on March 8.


A Marine City native and proud graduate of Michigan State University, Brandi started with the MB&WWA in 2007. She has since been an invaluable part of the Association, showcasing unwavering dedication, inspiring leadership, and a passion that uplifts everyone around her. Her contributions continue to play a pivotal role in the MB&WWA’s success as one of the alcohol beverage industry’s most progressive state trade associations.


“I am deeply honored to serve as senior vice president of the MB&WWA and MBWWA Services, Inc.,” Tribell said. “This promotion is a testament to the consistent support of my colleagues and the opportunities for growth within our Association. I look forward to continuing to serve our members and highlight the vital roles women play in Michigan’s thriving beer and wine industry.”


Tribell’s role showcases her multifaceted expertise and dedication to excellence with a wide range of responsibilities, including sitting on the MB&WWA Women’s Advocacy Committee. Her accomplishments extend beyond Lansing, as she earned her Certified Meeting Planner (CMP) designation in 2013, was a 40 Under 40 honoree of Connect Magazine, and was named to the Michigan Meetings & Events Magazine’s Hall of Fame.


“Brandi's commitment, expertise and leadership have been invaluable assets to the MB&WWA over the years,” said Spencer Nevins, president of the MB&WWA. “Her promotion to senior vice president is well-deserved and reflects the profound impact she has on our organization. We are confident that she will continue to excel in her new role and look forward to all she will accomplish.”


As we observe International Women’s Day on March 8, Tribell’s promotion to senior vice president is a reminder of the incredible contributions from women across the beer and wine distribution industry.

Detroit News: This industry thrives because of the people who power it

By Rebecca Stow • December 30, 2025
As we close out the year, I’ve found myself reflecting on the milestones our industry has achieved and the people who made them possible. The skilled professionals who work in Michigan’s beer and wine distribution industry often start with a job that evolves into a long, fulfilling career with family-owned businesses deeply rooted in the communities they serve. Throughout 2025, the Michigan Beer & Wine Wholesalers Association was proud to share the stories of over 100 individuals from across our industry, including women leaders, logistics professionals, truck drivers, veterans, salespeople, and more. We posed a simple question: What do you love most about working in beer and wine distribution? Across each campaign, a clear theme emerged among the answers: the people. Michigan’s independent beer and wine distributors support more than 6,400 jobs statewide, and each one involves building relationships. Whether helping a new restaurant choose the perfect draft lineup or wine list, sharing knowledge about new products and trends, making a delivery, or supporting a team member through their first big sale, these individuals take pride in working together to help their business partners and communities thrive. They know that success in the beer and wine industry isn’t just about what’s in the bottle—it’s about the people behind it. Throughout the holiday season and beyond, beer and wine distributors bring commitment and expertise to every aspect of this fast-paced, constantly evolving industry. They help consumers access a wide variety of quality products that are often shared during life’s big and small celebrations, bringing people together through shared experiences and traditions. The camaraderie in this industry sets it apart, creating meaningful work built on collaboration, trust, and shared success. Michigan’s beer and wine distributors are always seeking talented individuals to join their teams. From marketing, finance, and sales to warehouse operations, truck driving, or other essential roles, there are many rewarding career paths to explore. We encourage anyone interested in a dynamic, people-focused industry to reach out to their local distributors and learn more about available opportunities. As we look ahead to a new year, the Michigan Beer & Wine Wholesalers Association remains committed to elevating and amplifying the remarkable work our distributors do. Their dedication turns everyday work into community impact and makes this industry truly exceptional. Spencer Nevins is the president of the Michigan Beer & Wine Wholesalers Association in Lansing.

Michigan Beer & Wine Wholesalers Association to open new headquarters in Boji Tower

By Rebecca Stow • December 8, 2025
LANSING, Mich. – The MB&WWA is proud to announce the opening of its new headquarters in the historic Boji Tower in downtown Lansing this Thursday, Dec. 11.

Ypsilanti-based O&W Inc. celebrates Giving Tuesday with donations to four local nonprofits

By Rebecca Stow • November 26, 2025
YPSILANTI, Mich. – As Giving Tuesday approaches on Dec. 2, O&W Inc., a fifth-generation beer distributor in Ypsilanti, celebrates its tradition of giving back.