MB&WWA

Summer

Convention


JULY 27-30, 2025

Boyne Mountain Resort, Boyne Falls, Michigan

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Countdown finished!

SPONSORSHIP OPPORTUNITIES

Our associate members are key to the success of our events. Act fast—some opportunities are limited to one exclusive sponsor! Thank you for helping make our events memorable—we couldn’t do it without you!

PREMIER

SPONSOR

$7,000


(2) complimentary registrations, premium logo and ad placement, + branded swag at registration.


Unlimited

LANYARDS

SPONSOR

$4,000


Maximum brand exposure! Your logo on every attendee lanyard, worn all four days.


SOLD!

GOLF HOLE

SPONSOR

$3,500


Exclusive branding at a prime hole, optional contest, + direct player interaction.


SOLD!

MONDAY BUSINESS SESSIONS

$3,000


10-minute speaking slot + logo on table tents and branded swag at every seat.


SOLD!

TUESDAY BUSINESS SESSIONS

$3,000


10-minute speaking slot + logo on table tents and branded swag at every seat.


Exclusive to 1 sponsor!

EMERGING LEADERS BREAKFAST

$2,800


Private breakfast with MB&WWA Leadership Academy and Board members + logo sign.


Exclusive to 1 sponsor!

WELCOME RECEPTION

$2,500


Your logo on signage at the signature event kickoff.




Unlimited

CLOSING

DINNER

$2,500


Your logo on signage at the final night celebration.




Unlimited

GOLF

TOURNAMENT

$2,000


Logo on beverage cart signage + branded swag in each golf cart.


Exclusive to 3 sponsors...only 1 left!

REGISTRATION SPONSOR

$1,200


Greet attendees at check-in, display logo, and distribute swag.



Exclusive to 1 sponsor!

PICKLEBALL TOURNAMENT

$1,000


Logo on signage at courts + provide branded swag for players.


Unlimited

AVALANCHE BAY WATER PARK PASSES

$650


Company logo on envelopes for children’s water park passes.


Unlimited

THANK YOU TO OUR SPONSORS!

LANYARDS

LANYARDS

WELCOME RECEPTION

WELCOME RECEPTION

WELCOME RECEPTION

WELCOME RECEPTION

MONDAY BUSINESS SESSIONS

GOLF HOLE

GOLF TOURNAMENT

GOLF TOURNAMENT

GOLF TOURNAMENT

PICKLEBALL TOURNAMENT

PICKLEBALL TOURNAMENT

CLOSING DINNER

WATER PARK PASSES

WATER PARK PASSES

LANYARDS

LANYARDS

WELCOME RECEPTION

TENTATIVE EVENT SCHEDULE

Sunday, July 27

4:30-5:45 p.m. | Registration in Boyne Mountain Lobby

6:30-9:00 p.m. | Welcome Reception


Monday, July 28

8:30-11:00 a.m. | Business Sessions

1:30 p.m. | 18-Hole Golf Tournament (70 participants max)


Tuesday, July 29

8:00-8:45 a.m. | Private MLA Emerging Leaders & MB&WWA Board Breakfast

9:00-11:15 a.m. | Business Sessions

2:00-4:00 p.m. | 2nd Annual Pickleball Tournament (32 participants max)

6:15-9:30 p.m. | Children's Program & Dinner

6:30-9:30 p.m. | Closing Dinner


Wednesday, July 30

8:00 a.m. | Annual Meeting, Distributors Only

MONDAY'S BUSINESS SEMINARS

  • Senator Roger Hauck (R) - Mt. Pleasant

    State Sen. Roger Hauck was elected to the Michigan Senate in 2022 to represent the 34th Senate District, which includes Clare, Gladwin, Gratiot, Osceola, Mecosta and Isabella counties and parts of Bay, Clinton, Lake, Midland and Saginaw counties.

    Prior to his election to the state Senate, Hauck served as a Union Township trustee and in 2016, was elected to the Michigan House of Representatives. He served three terms prior to being term limited.

    Hauck grew up on a beef and dairy farm and attended Beal City High School and later Central Michigan University. He worked for the Delfield Company for 24 years and also co-owns a small building company.

    He is a member of the National Rifle Association, Michigan Farm Bureau, Mt. Pleasant Sacred Heart, and Eagles Club. Hauck enjoys bow hunting, fishing, and riding his Harley Davidson motorcycle.

    Hauck and his wife, Raschelle, have two adult children.

  • Senator Kevin Hertel (D) - St. Clair Shores

    Senator Kevin Hertel is serving his first term as the Senator representing the 12th District. Previously, he served as a member of the Michigan House of Representatives for three terms. He currently sits as Chair of the Senate Health Policy Committee and as Chair of the Appropriations Subcommittee on Military, Veterans, and State Police. Hertel also serves on the Appropriations, Energy and Environment, Regulatory Affairs, Transportation and Infrastructure, and Veterans and Emergency Services Committees as well as Appropriations Subcommittees on PreK-12, and Transportation. He lives in St. Clair Shores with his wife, Ann, and their two children.

  • Representative Kristian Grant (D) - Grand Rapids

    Kristian Grant is a dedicated public servant, community advocate, entrepreneur and proud mother, born and raised in Michigan’s 82nd District. Currently serving in her second term as state representative, she remains committed to strengthening communities through housing, economic development and education. In her first term, she was appointed majority vice chair of the Economic Development & Small Business Committee and chair of the Housing Subcommittee. She also served on Insurance & Financial Services, Regulatory Reform and Tax Policy committees. In her second term, she has been appointed as minority vice chair of the Economic Competitiveness Committee and will serve on the Regulatory Reform and Transportation & Infrastructure committees. She continues to focus on policies that support businesses, strengthen industries and invest in communities. 

    Since taking office, Rep. Grant has successfully passed 15 bills through the House, 10 of which were signed into law by Gov. Gretchen Whitmer. Her legislation focuses on key issues such as housing, gun reform, economic growth, child welfare, workforce protections and criminal justice reform. Her significant work has expanded business support, improved protections for children, strengthened state finance policies and reformed legal procedures. Kristian’s commitment to economic growth and community revitalization began long before her time in the Legislature. As a real estate entrepreneur, she has invested in urban redevelopment, transforming properties to better serve communities. Her work in the retail and service industries reflects her passion for fostering local economic growth and innovation. 

    Rep. Grant first entered public service as the youngest person ever elected to the Grand Rapids Public Schools Board of Education, where she served for six years, including two as board chair. During her tenure, she led strategic planning, policy development and strengthened city-school partnerships to improve opportunities for students and families. Beyond the Legislature, she has served on multiple local boards, including the Grand Rapids Master Plan Committee, Southtown Corridor Improvement Authority, Promise Zone Authority, Convention Arena Authority CIG, SmartZone Local Development Finance Authority and Downtown Grand Rapids Inc. Her leadership continues to shape equitable development and economic opportunities in Grand Rapids. 

    An award-winning innovator, Kristian received the 2024 William Glenn Trailblazer Giants Award and was named one of MLive’s “Women Who Shape the State” in 2022. Whether advocating for housing, economic opportunities or education, Rep. Grant remains focused on building a stronger, more equitable Michigan.

  • Representative Parker Fairbairn (R) - Harbor Springs

    State Representative Parker Fairbairn

    House District 107

    District

    Rep. Parker Fairbairn was first elected to the state House of Representatives in November 2024. He serves the 107th House District, which includes the counties of Charlevoix and Emmet and a portion of Cheboygan including the township of Mackinaw; portions of Chippewa including the townships of Bruce, Detour, Drummond, Pickford, Raber, Soo, and Sugar Island; and portions of Mackinac including the townships of Bois Blanc, Brevort, Marquette, Moran, and St. Ignace as well as the cities of Boyne City, Charlevoix, East Jordan, Harbor Springs, Mackinac Island, Petoskey, Sault Ste Marie, and St. Ignace.

    Committees:

    Fairbairn is Vice Chair of the Regulatory Reform Committee and a member of the committees on: Natural Resources and Tourism; Communication and Technology; and Energy. He is also a member of the House Select Committee on Protecting Michigan Employees and Small Businesses.

    Background:

    Born in Petoskey, Fairbairn grew up in Northern Michigan and is a fifth-generation resident of the area. He holds a bachelor’s degree in business administration and master’s degree in business administration from Northwood University.

    Before being elected, Fairbairn served on the Emmet County Brownfield Redevelopment Authority. He is also the former chair of the Emmet County Republican Party. Since 2022, he has served as a board member for Emmet County Farm Bureau.

    Fairbairn is also a proud member of the National Rifle Association, American Legislative Exchange Council, Michigan Farm Bureau, Emmet County Farm Bureau, Ducks Unlimited, Rocky Mountain Elk Foundation, Safari Club International, and Mackinac Associates – a nonprofit historical preservation organization that supports state parks and interpretive programs.

    Personal:

    Fairbairn and his wife live in Harbor Springs and attend Harbor Light Community Chapel. Fairbairn is also an avid outdoorsman and enjoys hunting, fishing and golf with his family.

  • Alethia Kasben, Managing Editor, Gongwer News

    Alethia joined Gongwer in 2013 after interning with the company in 2011. She leads Gongwer’s overall news coverage and serves as senior legislative reporter in addition to covering the marijuana industry. She's co-host of MichMash, a podcast partnership between Gongwer and WDET Detroit Public Radio. From 2013-21, she covered the Michigan House of Representatives. Alethia graduated from Michigan State University with a bachelor's degree in journalism and public relations. She has reported with The State News and Great Lakes Echo. She also did marketing and public relations work with the Downtown Anaheim Association in California. She grew up in Detroit and Hazel Park.

  • Kyle Melinn, Editor, MIRS News

    More details coming soon!

TUESDAY'S BUSINESS SEMINARS

  • Francis Creighton, President and CEO, WSWA

    Francis Creighton was confirmed as the President and CEO of WSWA in September 2022. Prior to joining WSWA, Creighton was the President and CEO of the Consumer Data Industry Association (CDIA) where he spent over 5 years leading the trade association that represents the U.S. consumer reporting industry.

    Creighton has extensive experience in Washington D.C., working in both the legislative and executive branches of government for over 15 years on financial services, employee benefits and campaign finance reform. He also served as Chief of Staff to U.S. Senator Chris Murphy of Connecticut. In the private sector, Creighton led government relations for the Financial Services Roundtable, which represents top U.S. financial companies including banks, asset managers, insurers and payment firms. Additionally, he worked for the Mortgage Bankers Association (MBA) on affordable housing and other issues important to the real estate finance industry. Recognized as a “Top Lobbyist” by The Hill newspaper, Creighton has appeared in national and international print, television and radio outlets as a contributor and subject matter expert.

    Creighton holds a master’s degree in public policy from Georgetown University, where he serves as an adjunct faculty member. He received his bachelor’s degree in political science and history from the University at Albany, State University of New York, and also studied at Glasgow University. He resides in the Washington, D.C., area with his wife Julia. 

  • Bud Dunn, President, VXP

    As the President of Volume x Profit Tech (VXP), Bud Dunn is passionate about the intersection of data, strategy, and human motivation. With a focus on creating driven sales teams, he leverages decades of experience in the beverage industry from his family-owned wholesaler, Atlas Sales in Battle Creek, MI.

    Bud is dedicated to developing strategies that go beyond mere sales figures. At VXP, the emphasis is on crafting compelling incentives, empowering distributor sales teams, and ultimately delivering highly profitable results.

    Bud is a seasoned beer industry speaker, presenting to organizations like Zywiec Breweries PLC Poland, on podcasts, to KEG groups, and at supplier summits. He has presented as a conference speaker, panelist, and panel moderator for conferences including the Beer Business Daily Summit, National Beer Wholesalers Association, and NBWA’s Next Generation Conference.

  • Christopher Lackner, President/CEO, Hemp Beverage Alliance

    More details coming soon!

MAKE THE MOST OF YOUR STAY

SUMMER FUN AT

BOYNE MOUNTAIN


Boyne Mountain has everything you need to make the most of your stay. Zipline through the treetops, take a scenic cart ride around the resort, explore the trails on e-bikes, cruise around the lake on a boat tour, and so much more!


Click the button below to explore Boyne Mountain's summer activities. We recommend making reservations in advance when available!

Explore Summer Activities

GOLF AT BOYNE MOUNTAIN


Discover why Boyne Mountain's courses, part of Michigan's Magnificent Ten portfolio, are consistently ranked amongst the best courses in the country, and learn why northern Michigan golf has earned a reputation of excellence amongst golfers.


Choose from the open fairways of The Alpine or enjoy a round on The Monument, with 13 holes dedicated to golf legends. Enjoy excellent dining and an epic northern Michigan sunset across the street at the Beach House on Deer Lake, regardless of which course you play.

Book Tee Times

RELAX AT

BOYNE MOUNTAIN


Take time to unwind at The Spa at Boyne Mountain. From soothing massages and refreshing facials to rejuvenating wellness services, the spa offers the perfect way to relax and recharge.


Enjoy access to the serene lounge, whirlpool, steam room, and cedar sauna for a complete wellness experience. Appointments fill up quickly, so we recommend booking in advance to secure your preferred time. Treat yourself to some well-deserved relaxation during your stay!

Book a Spa Appointment

DINE AT BOYNE MOUNTAIN


Enjoy a variety of dining options at Boyne Mountain, from casual bites to memorable meals with stunning views. Dining reservations are recommended, especially for dinner. Plan ahead to ensure you experience the best of Boyne Mountain’s culinary offerings!

Boyne Mountain Dining

GETTING TO AND AROUND BOYNE MOUNTAIN

1 Boyne Mountain Road, Boyne Falls, MI 49713


(855) 688-7024


Resort Maps