Tyler Sales Company celebrates 90 years in business with parade featuring Budweiser Clydesdales

July 29, 2024

West Michigan beer distributor commemorates milestone with community event

MUSKEGON, Mich. – Tyler Sales Company Inc., a third-generation family-owned beer distributor, celebrated its 90th anniversary on Friday with a community event featuring the famous Budweiser Clydesdales.

 

“We are incredibly proud to commemorate 90 years of serving the Muskegon community,” said Jim Tyler, president of Tyler Sales Company. “Bringing the Budweiser Clydesdales to town was our way of saying thank you to our loyal customers and neighbors who have supported us throughout the decades. The event celebrates our shared history and it’s a testament to our commitment to giving back to the community that has been the cornerstone of our success. We look forward to many more years of partnership and growth.”

 

Tyler Sales Company is an integral part of the Muskegon community, contributing to its vibrancy and success by sponsoring local events and activities. The beer distributor collaborates closely with local law enforcement, retail customers and community organizations to develop and promote initiatives that raise awareness about responsible drinking among legal-aged consumers and reduce underage drinking and alcohol-impaired driving.

 

“Congratulations to Tyler Sales Company for reaching this significant milestone,” said Cindy Larsen, president of the Muskegon Lakeshore Chamber of Commerce. “We are proud of their commitment to our local business community and look forward to seeing them continue to grow and thrive.”

 

“Tyler Sales Company’s dedication and hard work have established them as a valuable part of our community and a significant contributor to our local economy,” said State Rep. Will Snyder, D-Muskegon. “I look forward to watching Tyler Sales Company continue their proud legacy for many more years to come.”

 

Today, Tyler Sales Company operates a 50,000-square-foot facility in Muskegon Heights and services over 420 retail customers in Muskegon, Newaygo and Oceana counties. The company sells over 750 beverage products from over 50 suppliers, including 15 from Michigan. Tyler Sales Company’s dedicated team of sales, delivery, warehouse and administrative employees have been the hallmark of the company’s success since 1934 by delivering unparalleled service to retail customers.

Detroit News: Celebrating Michigan’s Family-Owned Beer and Wine Distributors

By Rebecca Stow • June 23, 2026
On June 23, National Family-Owned and Operated Businesses Day offers an opportunity to recognize the local companies that form the backbone of Michigan’s economy. Among them are the state’s beer and wine distributors—independent, family-owned businesses that have been serving their communities for decades. These are multigenerational operations rooted in Michigan communities, where leadership is often passed from one generation to the next. Their longevity reflects not only business success, but a deep commitment to the people and places they serve. When I began my work with the Michigan Beer and Wine Wholesalers Association two decades ago, the industry looked very different. Today, Michigan consumers enjoy an unprecedented variety of choices, supported by advanced logistics, compliance systems, and strong retail partnerships. That evolution has been driven in large part by family-owned distributors who continue to invest in their people, infrastructure and communities. Their local ownership gives them a unique understanding of the retailers and consumers they serve. It also means decisions are made with a long-term perspective—focused not just on growth, but on sustainability and community impact. Thoughtful alcohol policy helps ensure a fair and competitive marketplace, protects public health and safety, and allows businesses of all sizes to thrive. By maintaining strong relationships with lawmakers and industry partners, Michigan’s beer and wine distributors have helped modernize laws while preserving the structure and accountability of the proven three-tier system. As we recognize family-owned businesses across the state this June, it is worth celebrating the role Michigan’s beer and wine distributors have played for decades and will continue to play in the years ahead. Their strength lies not only in their ability to adapt, but in the values that have guided them from the beginning: local ownership, strong relationships, and a commitment to doing business the right way. Spencer Nevins is president of the Michigan Beer & Wine Wholesalers Association in Lansing.

Mid-Michigan beer distributor celebrates 65 years in business, three generations of family leadership

By Rebecca Stow • May 4, 2026
OWOSSO, Mich. – Main Beverage Company marks 65 years in business this year, celebrating three generations of family leadership and a legacy rooted in mid-Michigan.

Ypsilanti beer distributor partners on limited-edition release for Ann Arbor Summer Festival

By Rebecca Stow • April 14, 2026
YPSILANTI, Mich. – Local, family-owned beer distributor O&W Inc. in Ypsilanti is celebrating its collaboration with Michigan-based Griffin Claw Brewing Company to develop a limited-edition Session IPA for the upcoming Ann Arbor Summer Festival (A2SF).