Tyler Sales Company celebrates 90 years in business with parade featuring Budweiser Clydesdales

July 29, 2024

West Michigan beer distributor commemorates milestone with community event

MUSKEGON, Mich. – Tyler Sales Company Inc., a third-generation family-owned beer distributor, celebrated its 90th anniversary on Friday with a community event featuring the famous Budweiser Clydesdales.

 

“We are incredibly proud to commemorate 90 years of serving the Muskegon community,” said Jim Tyler, president of Tyler Sales Company. “Bringing the Budweiser Clydesdales to town was our way of saying thank you to our loyal customers and neighbors who have supported us throughout the decades. The event celebrates our shared history and it’s a testament to our commitment to giving back to the community that has been the cornerstone of our success. We look forward to many more years of partnership and growth.”

 

Tyler Sales Company is an integral part of the Muskegon community, contributing to its vibrancy and success by sponsoring local events and activities. The beer distributor collaborates closely with local law enforcement, retail customers and community organizations to develop and promote initiatives that raise awareness about responsible drinking among legal-aged consumers and reduce underage drinking and alcohol-impaired driving.

 

“Congratulations to Tyler Sales Company for reaching this significant milestone,” said Cindy Larsen, president of the Muskegon Lakeshore Chamber of Commerce. “We are proud of their commitment to our local business community and look forward to seeing them continue to grow and thrive.”

 

“Tyler Sales Company’s dedication and hard work have established them as a valuable part of our community and a significant contributor to our local economy,” said State Rep. Will Snyder, D-Muskegon. “I look forward to watching Tyler Sales Company continue their proud legacy for many more years to come.”

 

Today, Tyler Sales Company operates a 50,000-square-foot facility in Muskegon Heights and services over 420 retail customers in Muskegon, Newaygo and Oceana counties. The company sells over 750 beverage products from over 50 suppliers, including 15 from Michigan. Tyler Sales Company’s dedicated team of sales, delivery, warehouse and administrative employees have been the hallmark of the company’s success since 1934 by delivering unparalleled service to retail customers.

Mid-Michigan beer distributor celebrates 65 years in business, three generations of family leadership

By Rebecca Stow • May 4, 2026
OWOSSO, Mich. – Main Beverage Company marks 65 years in business this year, celebrating three generations of family leadership and a legacy rooted in mid-Michigan.

Ypsilanti beer distributor partners on limited-edition release for Ann Arbor Summer Festival

By Rebecca Stow • April 14, 2026
YPSILANTI, Mich. – Local, family-owned beer distributor O&W Inc. in Ypsilanti is celebrating its collaboration with Michigan-based Griffin Claw Brewing Company to develop a limited-edition Session IPA for the upcoming Ann Arbor Summer Festival (A2SF).

Detroit News: Rooted in Community, Driven to Lead: Women in Michigan’s Beer and Wine Distribution Industry

By Rebecca Stow • March 17, 2026
Across Michigan’s beer and wine distribution industry, women are helping shape the future of our businesses and the communities we serve. As president and CEO of John P. O’Sullivan Distributing in Grand Blanc Township and the third woman to chair the Michigan Beer & Wine Wholesalers Association (MB&WWA) Board of Directors, I’m proud to be part of a growing group of women leading with purpose and perspective. This year is especially meaningful for our company as we celebrate 50 years in business. Reaching that milestone is a reminder that strong local businesses are built over time through dedication, adaptability and the people who make long-term success possible—including the growing number of women shaping the future of the industry. Our work as beer and wine distributors is about far more than logistics. It’s about building resilient businesses that support jobs, give back locally and help maintain a fair and competitive marketplace. From sales and operations to finance, marketing and delivery, women are making meaningful contributions at every level of our industry. Distributors are proud to be local businesses with deep roots. We live and work in the communities we serve, and we embrace opportunities to give back—whether supporting neighborhood events, partnering with charitable organizations or helping local retailers succeed. That spirit of service is integral to our businesses and something we strive to carry forward. Beer and wine distributors also play a critical role in Michigan’s three-tier system, moving products safely and efficiently from supplier to shelf. This system supports competition and gives consumers access to an extraordinary variety of high-quality choices, from Michigan-made craft beverages to well-known national brands. As we celebrate Women’s History Month in March, I’m honored to recognize the many women who help drive Michigan’s beer and wine distribution industry forward. The continued success of this industry reflects the collaboration and determination of the people behind it—and women are playing an essential role in shaping what comes next. Joanie O’Sullivan-Butler is president and CEO of John P. O’Sullivan Distributing Inc. in Grand Blanc Township. She is also chair of the MB&WWA Board of Directors and sits on the MB&WWA Women’s Advocacy Committee.